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Written by Linda Palacios, on 10-01-2011 11:00
Throwing a Fashion Fiesta
No need to attack the mall as a mob. This local lady can turn your home into a boutique and help you with every step of the process. Read on to learn how you can have the store come to you.
You and your gal pals don't need to scurry off to a mall for some quality shopping time. Instead, The Sassy Mama Boutique Owner Brandi Greygor can transform your home into a boutique for a more intimate shopping experience.
Now, an at-home party can be more stressful than an escape to a store, but Greygor does much more than just put products on display for her clients. Greygor works to make sure the party is successful, not stressful, and she uses her experience to help each of her party throwers tackle four key points.
1. Date
"Date is critical. There are a few times of year that work better than others, and there are a few times of year that are the absolute worst," Greygor says. "So the first thing we would do is navigate a date, not just based on our own personal schedules but on the broader schedule of what the target audience might be up against."
Greygor has found that a couple "sweet spots" in the calendar work with women's schedules and are not competing with other major events, including everything from holidays to kids' sports schedules.
2. Atmosphere
"Creating that environment that transforms your home into a shopping experience is what's most important," Greygor says, and it's much more than just the products Greygor brings. She works 
with her clients on setting the atmosphere to make sure no detail is overlooked, starting with the invitation. "I don't usually like to just send out a flier and show up with a suitcase full of stuff," she says. So she puts more thought into how the party as a whole can be a success.
3. People
"No good party goes without having people," Greygor says, so as mentioned in the "Atmosphere" section, Greygor helps party throwers with their invitations. But she also follows up with pre-event reminders to keep your guests thinking about the party and excited for the big night.
Beyond the invitations, Greygor generally recommends the "bring a friend" concept, as The Sassy Mama Boutique products lend themselves to some great girl time. And shopping's always more fun with a friend.
4. Product
Obviously, the product is important to The Sassy Mama Boutique's at-home parties, but the type of product is just as important. Greygor sells mommy items like kids clothes and diaper bags, but she also includes several items like purses, jewelry and other
accessories geared toward the woman in the mom. So she really caters her product selection for the party to your audience. Don't have kids? Greygor will make it an accessory bonanza.
Beyond her products, though, Greygor generally recommends bringing in another non-competing at-home party vendor to add to the fun. In the past, Greygor had a trunk show where Cakes by Darlene provided cakes and amazing pastries, so shoppers had delicious nibbles without the hostess having to worry about preparing all of the food.
To start setting up your at-home shopping experience, check outSassyMamaBoutique.com. And if you can't wait till the party to start accessorizing, use the code NEWJEWEL30 to receive 30 percent off your online orders of the Stiletto Mob jewelry line made exclusively for The Sassy Mama Boutique. (Offer expires Jan. 31.)
PHOTO CREDITS
Photographer: Neysa Ruhl
Model: Brandi Greygor
Makeup: CATTIVA (available through The Sassy Mama Boutique)
Location: Fischer Homes
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Sassy Mama Boutique
September 7th, 2010, 9:24 am
Posted on Cincinnati.com
My friend's baby, Audrey, wearing the flower headband I got her on SassyMamaBoutique.com
It seems like all my friends are having babies these days. Reminds me of that funny “babies EVERYWHERE” commercial. But seriously. Something is in the water.
I’ve never been one for gift registries either. There’s just something that takes the fun out the gift giving experience to go to a store, pick something random off a list and give it to them. “oh… thank you so much for the Diaper Genie II Elite Diaper Disposal System… how thoughtful!”
So, I’m a rebel and I don’t shop from their registries. Call me old fashioned, but I like to dig for the perfect gift – with a memory, inside joke, etc attached – that will remind them of me every time they see it or use it.
That’s where Sassy Mama Boutique comes in. This fabulous online store was developed by a Northern Kentucky-based gal named Brandi. She wrote in to Cincy Chic a while ago to tell us about herself. Brandi and I met for coffee and she brought me some examples of items she sells on her site. She has cute clothes for little boys and girls, home decor, and great girlfriend gifts (i.e., skincare, personalized lip gloss, martini-themed conversation starters, etc)
You don’t have to be a mom to shop on the site, either. Actually, it’s perfect for a non-mom like me… I get a little overwhelmed in places like Babies-R-Us.
On Sassy Mama’s site, you can buy something for the baby….. buy something for yourself … buy something for the baby … buy something for your home … buy something for the baby… buy something for your girlfriend… See, small doses. It helps.
Plus, the baby stuff on there is super cute. I really liked the name plate onesie. You can customize it with the baby’s name and birth date!
I ended up getting a “Mommy needs a glass of wine” onesie, a bow headband and a flower headband. My nickname in college was “Chief Purple Teeth” (that’s right, when everyone else was drinking Natty Light, I kept it classy with red wine) and headbands (it’s a very random story, but suffice it to say a headband literally flew off my head in public and it was very funny).
So, after I bought my headbands and onesie, I checked out, selected that it was a gift, was able to include a personal note to tie my items in with the inside jokes, and it sent to my friend’s house. Voila! Done! Perfect!
My friend got them right before she had the baby and she sent me the picture included in this post. She’s wearing the little flower headband I got her in her official hospital photo! Aw, Aunt Amy is so proud! Welcome to the world, baby Audrey… the smallest fashionista I know!
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